Project Overview

96° in the shade.

In 2003, after a decade of documenting the rise of west coast rap music in my native Los Angeles, I moved to Miami Beach and began making photographs of the beautiful people I met – surfers, celebrities, waiters, models, strangers and friends. When I wasn't doing client work, I roamed the beaches from the Sagamore Hotel to south of Fifth nearly every day, getting to know the people who made this beach their temple – and who graciously allowed me to make photographs with them. From thousands of frames made between 2003 - 2007, I’ve curated a selection of 100 of the most beautiful images for this very first retrospective of my career. I'm excited to make these works available as NFTs with the provenance offered by the blockchain including value-adds like airdrops and physicals we will make available to collectors. A lot of ideas are being discussed to support the collection and we welcome and value input from our collectors. All NFTs are 1/1 unless noted and all works are listed on the primary market at 0.25 ETH to be affordable and support the growth of a secondary market.

This is a story about light, love and the beach.

- Barry